Saturday, December 20, 2014

Differences between joint ventures and licensing?

Differences between joint ventures and licensing?
Joint Ventures are where two or more organizations share revenues and expenses proportionally (may be 50-50 or 30-70 or whatever).

Licensing is when one organization pays the other a set fee or variable fee (generally % of sales) for the right to sell a specific product and/or use the other organizations name, trademarks, patents, etc...

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